An ad guy, a PR man and a creative director walk into a bar. Truth is, that is NOT how the three principals of DDCworks met and decided to own and run an agency together. It just makes for a better story. Though their real stories—in terms of backgrounds, talents and worldviews—are interesting as well.
Sean is an old-school ad guy. He eats, lives and breathes advertising. Relishing the ads that have turned the world on its head, the heritage of our storied industry, and the clients who have helped build it. Which isn’t to say that he’s stuck in the scotch-swilling, dame-loving, oh-so-glamorous-but-totally-outdated world of yesteryear. In fact, it’s the complete opposite. Sean is always on top of what’s next: the campaign you haven’t seen yet, the digital platform that’s just gaining traction, the music-sharing app that’s about to take off.
His passion for everything advertising comes through loud and clear on a daily basis as he ensures that his team – which includes art directors, designers, copywriters, digital gurus and one happily overworked creative services manager – are just as current as he is. Ask anyone on his team and they will tell you that with Sean, it’s all about The Work. Capital T, capital W. Except when he’s outside the office. Then it’s all about The Music, The Gourmet Cooking and The Philadelphia Flyers. Capital TMTGCTF. His partners, Tim Cifelli and Mike Diccicco, have equally compelling stories.
